High app submission rate to Windows Phone Marketplace causing delays in publishing

Marketplace

Nosotros've noticed in our Twitter stream and from interacting with developers that there accept been quite a few delays with Windows Phone Marketplace submissions. Before, it would take around 72 hours from submission to approval to publishing of the app. Now, it'southward taking significantly longer and in that location have been a few hiccups along the fashion as well (encounter Rowi's recent update woes).

In the latest Windows Telephone Programmer Newsletter (April 2022), Microsoft confirms that indeed "due to high submission and update volumes, the app certification procedure is continuing to take longer than it has previously." Merely how long? Microsoft states it can at present take up to vii days which is quite an increase from the previous 72 hours. In turn, Microsoft is recommending to developers to plan accordingly by submitting as early as possible if they desire a certain publishing date.

Windows Phone Dev Newsletter - April '12

Of course this is a expert news/bad news situation. It'due south a scrap frustrating to developers who now accept to await significantly longer than information technology did a few months ago to get their app or app update to market place. On the other paw, these delays are caused by a dainty trouble: a huge increase in app submissions to the Windows Phone Market.

For betoken of reference, nearly 340 new apps are being published daily in addition to over 400 app updates which has resulted in just over 70,000 apps being available in the Market place (the 80,000 number is a bit misleading since information technology aggregates worldwide and doesn't count removed or inactive apps).

We imagine that if the Nokia Lumia 900 is successful, new app submissions could also increment over the adjacent few months -- an effect we'll render to soon enough. Finally, Microsoft probably won't let this filibuster get any longer as they are trying to calibration appropriately to run into the need.

Marketplace statistics provided past WP7AppList

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